In the latest episode, we dive into the alarming findings of the 2025 Edelman Trust Barometer, revealing a world grappling with a crisis of grievance. As trust in institutions plummets, many feel that the system is rigged against them, leading to a pervasive sense of frustration and disillusionment. From economic anxieties to fears of job loss due to automation, the report highlights how these feelings are intertwined with a growing scepticism towards both government and business leaders.
We trace the evolution of distrust over the last 25 years, from the optimism of the late 90s to the multiple crises that have shaken our faith in institutions. With each significant event, from the Iraq War to the financial crisis of 2008, trust has been eroded further, creating a vicious cycle of grievance and suspicion. The episode explores how this mindset has led to dangerous beliefs, such as zero-sum thinking, where any gain for one group is seen as a loss for another.
Despite this bleak landscape, there is a glimmer of hope. The report suggests that businesses are viewed as potential forces for good, ranking higher in competence and ethics compared to government and media. However, the challenge lies in how businesses can engage with societal issues authentically and accountably. The episode emphasizes the need for transparency and communication in rebuilding trust, not only for businesses but also for governments and NGOs.
What can you do as an individual to contribute to a more trusting world? The report suggests that fostering trust starts at the personal level. By being honest, accountable, and open to different perspectives in your workplace, community, and family, you can help create a ripple effect that promotes trust.
As we unpack these complex issues, we invite you to listen to the full episode and reflect on how we can all take action to rebuild trust in our communities. Remember, while the trends highlighted in the 2025 Edelman Trust Barometer are concerning, they are not inevitable. Together, we can choose collaboration over conflict and hope over despair. Tune in and join the conversation about shaping a more equitable and optimistic future.
Listen to the Podcast Episode HERE.